Affiliate Disclosure

Last Updated: May 13, 2026

GATDeals.com is reader-supported. When you click a link on our site and make a purchase, we may earn a commission — at no additional cost to you. This is called affiliate marketing, and it’s how we keep GATDeals free for everyone.

What Is an Affiliate Link?

An affiliate link is a specially tracked URL that tells a retailer you arrived from GATDeals.com. When you click one of these links and complete a purchase, the retailer pays us a small commission as a referral fee. The price you pay is exactly the same whether you click through our link or navigate to the retailer directly — we never inflate prices, and our links never add any fees or charges to your order.

Who We Work With

GATDeals.com maintains affiliate relationships with major firearms, ammunition, optics, hunting, fishing, and outdoor retailers including — but not limited to — retailers across the following categories:

  • Firearms & Tactical: Online gun retailers, direct-to-consumer firearms brands, and tactical gear suppliers
  • Ammunition: Major ammo retailers and direct manufacturer programs tracked through our Ammo Price Finder
  • Optics: Scope, red dot, binocular, and rangefinder retailers and brands
  • Hunting & Fishing: Archery, hunting apparel, fishing tackle, and gear suppliers
  • Outdoor & Recreation: Camping, survival, and outdoor equipment retailers
  • Medical & Preparedness: Tactical medical, first aid, and emergency preparedness suppliers

All affiliate relationships are established through approved affiliate networks and direct brand programs. We do not work with retailers or brands that we would not personally recommend to our community.

Our Editorial Independence

Our affiliate relationships do not influence our editorial decisions. A deal appears on GATDeals.com because our team — with over 300 years of combined firearms, hunting, fishing, and outdoor experience — has determined it represents genuine value for our community. We do not accept payment to feature specific deals, and we do not prioritize deals based on commission rates.

If a retailer offers a poor deal, we won’t post it. If a brand offers us a higher commission to feature a mediocre product, we decline. Our reputation with the firearms and outdoor community is worth more than any affiliate payout, and we intend to keep it that way.

FTC Compliance

This disclosure is made in accordance with the Federal Trade Commission’s guidelines on endorsements and testimonials in advertising (16 CFR Part 255). The FTC requires that websites disclose any material connection between themselves and the brands or retailers they recommend. Our affiliate relationships constitute such a material connection, and we are committed to full transparency with our readers.

In addition to this standalone page, GATDeals.com displays an affiliate disclosure notice in the footer of every page on the site.

Sponsored Content

Occasionally, GATDeals.com may publish sponsored posts or features in partnership with retailers or brands. Any sponsored content will be clearly labeled as such. Sponsored content is subject to the same editorial standards as all other content on the site — we only partner with brands we believe deliver genuine value to the GATDeals community.

Price Accuracy

We strive to ensure all pricing and deal information is accurate at the time of publication. However, retailers can change prices, end sales, or run out of stock at any time. Always verify current pricing directly on the retailer’s website before making a purchase. GATDeals.com is not responsible for price discrepancies between what is listed on our site and what a retailer charges at checkout.

Questions?

If you have any questions about our affiliate relationships, our deal-finding process, or how we make money, we’re happy to be transparent. Reach out through our Contact page and we’ll respond within 1–2 business days.

GATDeals.com is owned and operated by Bleecker Street Publications. For more information about our company, visit our About page.